Latest Updates
Explore Our Insights
Custom GPT
Stay updated with our latest articles, tips and insights.
How to Figure Out What to Automate in Your Small Business (NZ Guide)
Business process automation means using software to carry out recurring tasks with minimal human input. For NZ small businesses, that
Is my NZ Business visible to AI systems — and how do I find out?
Generative engine optimisation (GEO), also referred to as AEO (answer engine optimisation) or AI search optimisation, is the practice of
Workflow Automation Examples for NZ Businesses: 8 Things that should be running themselves
This article covers what workflow automation actually is, what it’s not, and eight real examples built around the tools NZ
AI in Business in NZ: What actually works (and what doesn’t stick)
This article covers what AI in business actually means in practice, which tools NZ businesses are finding useful, and why
AI Tools for NZ Small Business: your questions answered
Most NZ small business owners have had a go with at least one AI tool. Some found something that stuck.
Do I Need a Custom GPT? What NZ Business Owners actually ask
A custom GPT is one of the more useful things you can build for your business right now. It’s also
GEO, AIO, AEO, AI SEO: what do they all mean and does your NZ business need to care? (2026)
If you’ve started poking around the topic of AI and search, you’ve probably run into a small alphabet soup of
Is your NZ business showing up in AI search? Here’s how to find out in 15 minutes
Most NZ business owners have put time into their Google presence. But something has shifted in how people find information
